Enhance your products' positioning in the marketplace with clear communications, attractive lead generation offers, and a deep understanding of your buyer.
Go To Market Execution
Build a scalable multi-channel sales organization at the lowest possible cost with the right mix of Direct, Channel, and OEM sales.
Bring more visitors to your site for less money with a thorough understanding of what is holding back your search engine results, and driving up your digital advertising costs.
Areas of Expertise
- B2B Tech companies
- growth companies
- web-based businesses
- equity investors
Does your organization sell software, appliances, or services to IT departments? We have expertise ranging from IT Security & Compliance, Mobile, Systems Administration, Database Design & Management, to Desktop Virtualization. We can help you sharpen your product messaging & competitive positioning, develop new routes to market, evaluate your market presences, and enable your sales and channel partner teams.
You have an idea and you are just getting started. And you may be small now, but you don't plan to stay that way. We understand. Whether you need help creating your sales channels, establishing your brand and clearly communicating product capabilities, or driving eyeballs to your site and getting people to register for products, services, or content -- we can help.
Are you entirely online? We can help drive efficiencies in your business that will directly improve the bottom line. Whether you focus on lead generation and sales, directory services, professional service offerings, or providing web/SaaS and mobile apps, quality traffic is king. And the more the merrier. Anything from content to layout to code and database design could be holding you back, Let us take a fresh look.
Do you have a portfolio of growth companies that could benefit from some short-term executive-level expertise? Whether it's knowing how to get the most out of limited staff and dollars for search engine optimization, on-line advertising, and social media presence. Or building the right mix of field sales, inside sales, channel sales, and strategic partnerships. Or developing a corporate and product messaging framework that will tell a cohesive story across web, lead-generation, and product launch content. Engineered Marketing is experienced in working with all different types of Equity Investors to improve their portfolios with companies at various stages in their business lifecycles.